KPI cockpit
Open RFQs, quotes awaiting reply, weighted pipeline value, follow-ups due, and conversion rate - the numbers that actually run a sales desk, live at the top of the screen.
A live sales pipeline built for industrial suppliers who quote, negotiate, and chase high-value RFQs. Every request for quote, its value, and where it stands - on one screen, with one-click AI follow-ups that a human approves before anything is sent.
For most industrial suppliers, RFQs and follow-ups live scattered across WhatsApp threads, inboxes, and spreadsheets. Quotes go out and then go quiet. A follow-up that should have gone three days ago never happens, and a live deal quietly goes cold.
This CRM puts the whole pipeline in one place - every RFQ, its stage, its value, and its next action - and flags the follow-ups that are due or overdue so nothing slips through the cracks.
Open RFQs, quotes awaiting reply, weighted pipeline value, follow-ups due, and conversion rate - the numbers that actually run a sales desk, live at the top of the screen.
New inquiry → qualification → quotation → negotiation → won, with the count and AED value sitting on every stage so you can see where the money is stuck.
Company, contact, product, value, deadline, owner, and next follow-up - with overdue follow-ups flagged in red so the desk knows exactly who to chase today.
Open any RFQ and the full history is there: emails, calls, notes, quotes, and stage changes on one timeline - no digging through inboxes to remember where a deal stands.
Generate a professional follow-up email in a click. A human reads it, approves it, and it's sent - the AI drafts, the person decides.
See where RFQs actually come from - referral, trade show, website, repeat client - so marketing spend follows what's working.
The signature flow: spot an overdue RFQ, open it, click Generate follow-up, review the drafted email, approve, and watch the deal move to Follow-up sent - logged automatically on the timeline. The AI removes the typing; the human keeps the judgement.


Instead of a sales team that reacts to whoever shouts loudest, the pipeline tells you what needs action: which quotes are cold, which follow-ups are overdue, and which deals are close. Management gets visibility; the desk gets a to-do list that writes itself.
A quote-to-close pipeline for industrial suppliers: RFQ tracking, overdue-follow-up flags, a per-deal communication timeline, and AI follow-up drafts a human approves before sending.